Achieving Internet Marketing
Launch Now. Grow Into Custom Later
A website that doesn’t exist can’t earn anything, and a bad one costs more than most owners realize. Express is for businesses that need to be online quickly and properly, without waiting on a full custom build or paying for one. Five pages, live in one to two weeks, built by the team behind 600+ launches since 2018 — with the strategy, copy, and structure that make a site actually bring in calls.
What We Do
- Your Choice of Foundation — Pick an existing website we’ve built whose layout fits your business, or start from one of our Express templates
- Built Around Your Brand — Your colors, your imagery, your content, and structure customized within a proven framework
- Professional Copywriting — Real words about your actual business, written to convert. No filler and no placeholder text left behind
- Five Pages, Two Revision Rounds — A defined scope that gets you live in one to two weeks instead of three months
- Launch Handled Properly — DNS, SSL, redirects, indexing, and sitemap submission, so nothing gets skipped
What’s Included
- Five Pages — Typically Home, About, Services, Contact, and one more that fits: Gallery, Testimonials, or FAQ
- A Strategy Conversation First — What you sell, who buys it, what closes the deal. Even a fast build needs a real brief
- Mobile-First Design — Most of your visitors arrive on a phone, so that’s where we design first
- Speed & Technical Fundamentals — Clean build, compressed images, proper structure, and a site that passes a real performance check
- On-Page SEO Foundations — Title tags, meta descriptions, headings, alt text, schema markup, and a sitemap submitted to Google
- Google Business Profile Alignment — Name, address, and phone consistent everywhere so your local signals aren’t split
- Lead Capture That Works — Forms tested end to end, click-to-call on mobile, notifications landing where you’ll see them
- 30 Days of Post-Launch Support — Then ongoing care at $75/month: hosting, updates, backups, security monitoring, and support
- Full Ownership — The domain, the content, and the site are yours
Our Process
01
Consultation
We learn the business and confirm Express is the right fit. Free, with no obligation to continue.
02
Choose Your Foundation
Pick an existing site from our portfolio or one of our Express templates.
03
Content
We send you a list of exactly what we need and a deadline. This step sets your launch date more than any other.
04
Build & Review
We construct the site and write the copy, then you review it. Two rounds of revisions.
05
Launch & Support
DNS, SSL, redirects, and indexing handled. Thirty days of support included, then ongoing care at $75/month.
Why Express Costs $399 Instead of Several Thousand
Intro Cheap websites earned their bad reputation honestly. Most of them skip the thinking — no brief, no strategy, filler copy, and a layout that could belong to any business in any industry. Express skips the blank canvas, not the thinking. Three specific constraints are what make the price and the timeline possible, and it’s better you know them now than find out in week two.
The structure is fixed. Whether you pick an existing site of ours or one of our templates, we customize it to your brand — colors, imagery, content, and structure within that framework. We don’t rebuild the layout itself. Starting from a proven foundation instead of a blank page is where the majority of the cost and the calendar disappear.
Two rounds of revisions. Your feedback, our changes, your feedback, our changes, launch. When the scope is defined up front and you’ve already seen the layout you’re getting, two rounds is enough. The limit isn’t there to rush you — it’s what protects your launch date from the open-ended revision cycle that turns a two-week project into a six-month one.
Content is on you, and there’s a deadline. We tell you exactly what we need: logo, photos, service details. If your materials don’t arrive in time, we build with professional stock imagery so the project still launches, and you can swap your own photos in later through your monthly plan. Every Express project has an expiration date in the contract.
If a fixed structure and two revision rounds don’t fit how you want to work, that’s genuinely fine — you want our Website Design service instead, and we’d rather say so now than after you’ve paid.
Express vs. Custom Web Design
| Express | Custom Website Design | |
| Best for | Launching quickly, tighter budgets, newer businesses | Established businesses competing on search and conversion |
| Investment | $399 + $75/month | Quoted per project |
| Timeline | 1–2 weeks | Scoped to the project |
| Pages | 5 | As many as the business needs |
| Design | An existing site of ours or an Express template, customized to your brand | Built from scratch around your business |
| Revisions | 2 rounds | Scoped to the project |
| SEO | On-page foundations, indexed correctly | Keyword strategy, competitor analysis, ongoing content |
| Upgrade path | Move to custom later | — |
Express clients aren’t locked in. When the business is ready for more, the work carries forward instead of starting over with an agency that has to learn your business from scratch.
Why AIM Squad Is the Right Partner
- 600+ Websites Launched Since 2018 — Express isn’t a side product from a company learning as it goes; it’s the same discipline applied to a tighter scope
- Express Doesn’t Mean Careless — The structure, the copy, and the strategy are built for your business specifically. What changes at this price is the scope, not the standard
- A Real Upgrade Path — When you outgrow Express, you’re not starting over with an agency that has to learn your business from scratch
- You Own It — Domain, content, and site are yours from the start; if you leave, you take it with you